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How it works

Four steps. About two hours of your team's time.

We start with what a new patient sees, agree what to change, then build. You always know what we need from you, and when.

The steps

From free audit to launch in four to five weeks.

  1. Step 1: Free audit + concept

    Send us your website. The audit and a redesign concept of your homepage arrive within 48 hours.

    48 hours · Your team: 0 h

  2. Step 2: 30-minute call

    We walk through the findings together. Not a sales call.

    30 minutes · Your team: 0.5 h

  3. Step 3: Positioning session

    60 minutes with the doctor: who you want to see more of, what patients ask most.

    60 minutes · Your team: 1 h

  4. Step 4: Build and launch

    Three to four weeks. We connect your booking tool and show the team how to update the site.

    3-4 weeks · Your team: 0.5 h

What we need from you

What we need, and when.

Everything not on this list is on us: copy, design, build, booking set-up and launch.

What the practice provides at each step, and the team time it takes
StepWhat we need from youHow long it takesYour team's time
Free audit + conceptYour website address. That's it.48 hoursNone
30-minute callThe practice manager, and the doctor if they're free.30 minutes0.5 h
Positioning sessionThe doctor. Photos of the team and office if you have them.60 minutes1 h
Build and launchAccess to your booking tool and domain, and one review round on the copy.3-4 weeks0.5 h
TotalAbout 2 h

While we build

We update before you ask.

If something changes, you hear it from us first. Here is how we stay in touch.

  • A short update every week

    One email, same day each week: what's done, what's next, anything we need. Readable between patients.

  • One person to ask

    You get one contact on our side for the whole project. No ticket queue, no account manager relay.

  • Reviews on a link, not in meetings

    You review pages on a private link, on your phone if you like, and comment where you want changes.

Your free Patient Experience Audit

See what a new patient sees.

An audit that follows a new patient from the search result to your booking page and shows where they give up, plus a redesign concept of your homepage that shows the fix. Delivered within 48 hours. No pitch.

Free · Audit + homepage concept in 48 hours · No pitch