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Websites for medical practices

Your patients recommend you. Your website should make it easy to book you.

We build patient-ready websites for medical practices, so new patients can choose you and book in a minute, on a phone, even after hours.

Free · Audit + homepage concept in 48 hours · No pitch

It's 9:15 pm. Her tooth has bothered her all week. She searches, finds you, and likes your reviews. There's no way to book. She makes a note to call tomorrow. By tomorrow, she has booked with the practice that had a button.

  • Search9:16 pm

    Your Practice · Closed

    Opens tomorrow at 8:00 am. Call to book.

  • Reminders9:17 pm

    Call the dentist tomorrow

    Before work, if I remember.

  • Calendar9:24 pm

    New patient visit · Thu 9:30 am

    Another practice. Booked online.

She found you. She just couldn't book you.

Three patterns we check for in every audit

  • Booking only by phone

    Patients search when the office is closed. If the only option is to call, many of them don't.

  • Your doctors are hard to find

    Patients choose a practice for the people. On many sites the doctors are two clicks deep, or shown without names.

  • The homepage says what every practice says

    “State-of-the-art care in a comfortable setting.” A patient comparing three practices can't tell why yours.

  • Book online on every screen
  • Your doctors, by name
  • First visit and payment, explained

Morning. Here's what changes.

A site built around one action: booking. Doctors, treatments and first-visit details where patients look for them.

Specialties

Built for medical practices.

Patients choose a cosmetic dentist differently from a dermatologist. We build around what patients in your specialty check before they book.

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Cosmetic & general dentistry

cosmetic dentist near me

What a new patient types, at 9:15 pm

Websites for dental & cosmetic

Before booking, dental & cosmetic patients check

  1. Who they will see, by namePatients want to meet the dentist and hygienist before they arrive: names, photos and credentials as you state them.
  2. Whether you take new patientsIf it isn't on the homepage, they call to ask. After hours, they can't.
  3. What the first visit involves and costsA plain page on the new-patient visit and how payment works answers the questions that stop people booking.

What we build

Three ways to work together.

  • Free Patient Experience Audit

    FreeAudit + concept in 48 hours · No pitch

    See your practice the way a new patient does, and what your homepage could look like built around booking.

  • Patient-Ready Website

    $3K-$8K3-4 weeks

    A site built around one action: booking. Doctors, treatments, first-visit info and reviews where patients look for them.

    One more new patient a month covers this several times over in a year.

  • Patient Acquisition Pack

    $2K-$4KOptional

    Everything around the website: your Google profile, review requests, treatment pages and the welcome email new patients get after they book.

Full detail on every tier: what we build.

What's in the audit

What a new patient sees, and where they give up.

We follow a new patient on a phone, from the search result to your booking page. Then we show you the fix: a redesign concept of your own homepage.

  1. Does it look as established and personal as the practice is?

    Example finding: The homepage says what every practice says.

    Minor
  2. Can a patient scan treatments, doctors and hours without hunting?

    Example finding: Nine menu items. Treatments hide under “Services”.

    Major
  3. Can a new patient book in under a minute, on a phone, after hours?

    Example finding: Patients can only book by phone, and only while the office is open.

    Critical
  4. Does it answer what new patients worry about before they call?

    Example finding: Nothing about the first visit or how payment works.

    Minor

Three practices nearby

The same check on three practices patients compare you with.

A redesign concept of your homepage

The top fixes, applied to your own homepage, so you can see them instead of reading about them. Use it with or without us.

More about the audit
  1. What a patient sees firstA phone screenshot of your homepage, marked up.
  2. Where booking breaksEach step from search to appointment, and where it stops.
  3. The fix, in order of impactSpecific changes you can make with or without us.

Sample page, anonymised. Every audit is written for one practice.

Process

Four steps. About two hours of your team's time.

We say up front what we need from you and when. Everything else is on us.

  1. Step 1: Free audit + concept

    Send us your website. The audit and a redesign concept of your homepage arrive within 48 hours.

    48 hours · Your team: 0 h

  2. Step 2: 30-minute call

    We walk through the findings together. Not a sales call.

    30 minutes · Your team: 0.5 h

  3. Step 3: Positioning session

    60 minutes with the doctor: who you want to see more of, what patients ask most.

    60 minutes · Your team: 1 h

  4. Step 4: Build and launch

    Three to four weeks. We connect your booking tool and show the team how to update the site.

    3-4 weeks · Your team: 0.5 h

Proof

Same practice. A site patients can book from.

This is the kind of concept the free audit comes with, shown on a typical practice homepage. Drag the handle to compare. Real client case studies appear here as they launch.

Your PracticeHomeAboutServicesTeamGalleryBlogFormsInsuranceContactCall (555) 014-2200

Welcome to our practice

State-of-the-art care in a comfortable setting.

Learn more
Our servicesRead more
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ContactRead more
© 2019 Your PracticeAbout usPrivacy
Your PracticeTreatmentsDoctorsNew patientsBook online

Cosmetic & family dentistry

Unhurried dentistry, booked in a minute.

New patients welcome. Evening and Saturday appointments.

Book onlineFirst visit: what to expect
Your doctorOwner
Your associateSince 2018
Your hygienistSince 2014
New patient visit · 60 min · How payment worksBook Thu 9:30 am →
BeforeAfter

Concept, not a client site A generic practice, not a real one.

What changed

  • Book online sits on every screen, on a phone, after hours.
  • Doctors appear by name and photo on the homepage.
  • The headline says what the practice is known for, in the practice's own words.

Who we build for

The people who live with the phones.

Persona quotes, written by us to describe who we build for. We'll replace them with real, attributed client quotes as they come in.

“I don't need more calls. I need the right patients booked without me answering every one.”
Practice Manager, persona. Runs the front desk, the schedule and the phones. Usually the one who requests the audit.

FAQ

Questions practice managers ask us.

Your free Patient Experience Audit

See what a new patient sees.

An audit that follows a new patient from the search result to your booking page and shows where they give up, plus a redesign concept of your homepage that shows the fix. Delivered within 48 hours. No pitch.

Free · Audit + homepage concept in 48 hours · No pitch